Generate $450,000 a year of new membership revenues
Memberships are Won and Lost Online.Using your website as a digital marketing tool, you can create huge opportunities for membership related revenue. Your site can help you in meeting simple monthly goals, and create an avenue to reach out to new potential members in your area for YMCA Membership enrollments! |
The National average for a YMCA Membership is roughly $53 per month.
Enter your average Monthly Membership Rate in the box to the right.
The Length of Memberships vary from 6 months to 20 years.
Enter the length (in years) that members typically stay with your YMCA in the box to the right.
Based on your inputs above...
Each new member will pay $53 per month on average, times 12 months in a year, equals $636 annually per member. If each member stays at the YMCA for 6 years...
Our goal is to create a website for your YMCA that generates new members and becomes a revenue tool for your organization.
Enter your monthly new membership goal in the box to the right.
If you can acquire 10 New Members per Month, times 12 months in a year, that equals 120 New Members per Year. Then, multiply the $3,816 Lifetime Value from above by the 120 Members to find the Annual Website Revenue.
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*Keep in mind that additional revenue is possible as your new members sign up for classes like Zumba and swim lessons, and enroll in programs like Child Care. |